Every mile
with a smile.
Hyperlocal delivery for Hosur and Krishnagiri. Customers send, shops dispatch, riders deliver.
- Client
- Quickka, Hosur
- Sector
- Logistics, hyperlocal delivery
- Scope
- Product design · Design system · Illustration · Motion
- Year
- 2026
01The brief
Quickka moves parcels across Hosur and Krishnagiri: documents, groceries, a shop's stock, a lunch box for school. Customers send, shops dispatch, riders deliver.
We built the product around the line already in the name, every mile with a smile. Bright cyan for every action, deep teal for trust, a warm cast of local characters instead of stock photos, and four apps that stay clear when you're in a hurry.
02One pin, four apps
The Quickka pin carries every app icon. Colour and a label tell them apart on a crowded home screen.
03Colour
Cyan means “tap here”. Teal holds the brand. Orange and green mark the moments that matter: on the way, and delivered.
04Typography
Aa
Bricolage Grotesque
Headings, from 18 pt up. Friendly, a little quirky, never stiff.
Send anything, anywhere in minutes.
Aa
Figtree
Body text, labels and buttons. Easy to read on a small phone in the sun.
Rider is on the way · Delivery code 4829
05A local cast
People you'd meet on the street in Hosur.
The rider, customers, a kirana owner and a businesswoman, drawn once as a reference sheet so every screen, poster and film uses the same faces.
06Illustration
Every step of a delivery has a scene.
073D objects
Soft, rounded objects in the brand colours for features, vehicles and empty screens, so even “nothing here yet” feels friendly.
08Motion
The logo, in motion.
Intros and endings for social films in every format, built from the same pin, route and parcel. The story films above play on the app's welcome screens.
09Product
Book in a few taps. Watch it arrive.
